All American Scoreboards
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Corporate Video for All American Scoreboards
As the flagship brand of scoreboards manufactured in the USA, All American enlisted the help of yours truly to maximize their exposure on the web. I developed a comprehensive corporate video and pushed it through a variety of channels including paid, earned and owned media. As a digital strategist working on the campaign, I developed and implemented the entire paid media plan which included several targeted digital media buys across channels like Facebook, Google & YouTube.
The end result was the video viewed thousands of times with click-through-rate to the brand website of over 5%.